Introducing Robert Van Den Steen: Head of Marketing

Robbie is dedicated to capturing and sharing the story of UH29 this season, using his unique background to elevate the team’s presence and reach.

Robert is a natural fit for this role: he often had to market himself for gigs as a musician and has prior experience creating car videos and social posts. After making videos for the team last year, he’s ready to focus on elevating our social platforms this season. Importantly, while his focus is marketing, he remains invested in the technical design side of the project, bringing an engineer’s perspective to all our content.

His favourite thing about UH Racing is the whole journey: he never thought he could build a race car at university, and now he’s “so invested into it,” having made lifelong friends and incredible memories along the way.

Robert’s creative background and combined technical passion are essential for sharing the authentic story and success of UH Racing this year!